Ford Bronco (6th gen)
2021–present
Lowest price
US$48,250
Since 2020
Median price
US$94,600
Since 2020 · n=30
Highest price
US$205,000
Since 2020
Sold cars
30
All time
Sell-through
100%
Of 30 lots

Based on 30 verified auction results
US$67,000
Market value · recent verified sales
+2.6%
12-month change
Fair Entry
Stable prices. Negotiate on spec and condition.
Prices have been flat (+2.6%). No strong directional signal.
MSRP
—
Collectibility
3/10
Modest Demand
3-Year Forecast
US$60,506
-10%
5-Year Forecast
US$59,901
-11%
Market scores
28
Desirability
Thin
30
Liquidity
Moderate
50
Resale Outlook
Option premiums
What every option is worth.
Built ≤ 2022
+US$4,013+4%18 with · 12 without · high confidence
Premiums compare the median price of sales with each option against comparable sales without it, mined from verified auction listings. Options interact in ways a one-at-a-time split can’t capture — treat each premium as directional rather than gospel.
Marque analyst note
The sixth-generation Ford Bronco is trading at a median of $67,000, up 2.6 percent over the past year, though the market has shown minimal momentum in either direction. The HOLD signal reflects a stable equilibrium with no compelling reason for near-term repricing in either direction.
Transaction volume remains thin, with only five sales recorded in the past twelve months against a broader tracking sample of thirty vehicles. This sparse liquidity means buyers and sellers should expect wider bid-ask spreads and longer selling windows than the broader collector market.
These Broncos typically come to market with modest mileage, averaging 13,380 miles, consistent with the model's recent launch and collector-focused ownership patterns among early buyers. The low average suggests that most transacted examples are being driven sparingly and maintained carefully.
Classified as a depreciating modern vehicle with modest demand, the sixth-gen Bronco lacks the rarity or historical prestige that drive strong collectibility scores. Early production volume data is not yet available, but the model's continued mainstream availability and broad consumer appeal work against future appreciation potential.
Base projections call for declines to $60,506 over three years and $59,901 over five years, representing 9.7 and 10.6 percent depreciation respectively. These mild downward trajectories reflect typical modern vehicle depreciation curves rather than any structural weakness in the market or model itself.
For buyers seeking entry at fair pricing, current levels offer reasonable terms in a thin market where demand remains oriented toward ownership rather than speculation. Sellers should factor in extended holding periods and patience when timing exits.
Depreciation Benchmark
- Current avg valueUS$67,000
- Annual appr. rate+2.6%/yr
- Segment average−10 to −25%/yr (early years)
Vehicle History Signals
- Auction lots tracked30
- Damage or salvage declared0 (0.0%)
- No damage declared30 (100.0%)
Est. Annual Ownership Costs
- Insurance (agreed value)US$600
- MaintenanceUS$2,010
- StorageUS$3,220
- Depreciation— (appreciating)
- Total annual costUS$5,830
Market Liquidity
- Active Listings0
- Sales Last 12 Months6
- Sell-Through20%
Market Snapshot
- Active Listings0
- Avg Sale PriceUS$94,028
- Avg Mileage at Sale13,380 mi
- Recent Price RangeUS$48,250 – US$205,000
- Total Sales Tracked30
Recent sales
Showing latest 20US$205,000
Bring a Trailer · 2 Jul 2026
1,000 mi
Black
US$68,500
Bring a Trailer · 22 May 2026
7-speed automatic
US$74,500
cars-and-bids · 6 May 2026
1,500 mi
US$57,500
cars-and-bids · 1 May 2026
46,400 mi
US$48,250
Bring a Trailer · 21 Apr 2026
8,000 mi
automatic
US$67,000
Bring a Trailer · 17 Apr 2026
10,000 mi
Shelter Green · 10-speed automatic
US$106,700
mecum · 19 Jan 2025
Velocity Blue Metallic · Automatic
US$104,500
mecum · 7 Sept 2024
Eruption Green · Automatic
US$99,000
mecum · 6 Apr 2024
Oxford White · Automatic
US$99,000
mecum · 14 Jan 2024
Cactus Gray · Automatic
Indicative only — not investment advice. Past performance is not a reliable indicator of future value.