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United States market

Ferrari 328 GTB

1985–1989

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  • Lowest price

    US$74,800

    Since 2020

  • Median price

    US$108,000

    Since 2020 · n=20

  • Highest price

    US$577,500

    Since 2020

  • Sold cars

    20

    All time

  • Sell-through

    100%

    Of 20 lots

Ferrari 328

Based on 20 verified auction results

HOLDAppreciatingmedium confidence

US$106,000

Market value · recent verified sales

+13.4%

12-month change

Hold or Wait

Appreciating but pace slowing. Patient buyers may find better entry.

Median sold price up 13.4% over the last 12 months. Hold if owned; chasing the trend at peak carries risk.

MSRP

Collectibility

7/10

Highly Collectible

3-Year Forecast

US$145,360

+37%

5-Year Forecast

US$161,259

+52%

Market scores

48

Desirability

Thin

30

Liquidity

Good

70

Resale Outlook

Spec Premium Engine

How options move the price.

  • Built ≤ 1988

    n=14 vs n=6
    US$114,125-55%

    Median with: US$93,500·Median without: US$207,625

Premiums are the % difference between the median price of matching-spec sales versus the rest. We only show factors backed by ≥3 sales on each side. Treat any single premium as directional rather than gospel — option mix interacts in ways a univariate split can’t capture.

Marque analyst note

The Ferrari 328 GTB sits at a median of $106,000 in the US market, up 13.4% over the past twelve months—a steady climb that reflects growing appreciation for this mid-range Prancing Horse model. The signal remains neutral at HOLD, suggesting the current trajectory is sustainable but not yet compelling enough to justify aggressive entry.

This market operates on exceptionally thin liquidity, with only five recorded sales in the past year against a historical sample of twenty total transactions tracked. That sparse activity means buyers and sellers should expect wider bid-ask spreads and longer holding periods to execute, particularly at asking prices above established medians.

The 328 GTB's appeal rests on moderate but genuine collectibility—a production run of 7,412 units places it firmly in the accessible classic segment rather than the scarce trophy tier. Its standing as an appreciating classic hinges on period styling, relative affordability compared to earlier V12 Ferraris, and the brand's enduring collector base, though it lacks the rarity premium of lower-volume predecessors.

The baseline projection suggests the median will reach approximately $145,360 within three years (37.1% growth) and climb to around $161,259 by year five (52.1% appreciation). This trajectory assumes steady collector interest and normal market conditions, without dramatic shifts in availability or demand.

Current conditions—zero active listings and medium-level confidence in the underlying trend—indicate a patient holding pattern rather than urgency. Prospective buyers should monitor for opportunistic examples while accepting that material upside will likely unfold over a multi-year horizon rather than through near-term catalog strength.

Depreciation Benchmark

  • Current avg valueUS$106,000
  • Annual appr. rate+13.4%/yr
  • Segment average+3.0 to +9.5%/yr
This model holds value better than its segment average — strong long-term hold.

Est. Annual Ownership Costs

  • Insurance (agreed value)US$850
  • MaintenanceUS$2,400
  • StorageUS$2,400
  • Depreciation— (appreciating)
  • Total annual costUS$5,650
This car has historically appreciated — carrying cost is offset by value growth, not eroded by depreciation.

Market Liquidity

  • Active Listings0
  • Sales Last 12 Months8
  • Sell-Through40%

Market Snapshot

  • Active Listings0
  • Avg Sale PriceUS$156,788
  • Avg Mileage at Sale
  • Recent Price RangeUS$74,800 – US$577,500
  • Total Sales Tracked20

Recent sales

Showing latest 20
  • US$140,000

    Bring a Trailer · 14 Jul 2026

  • US$116,000

    Bring a Trailer · 26 May 2026

  • US$106,000

    Bring a Trailer · 19 May 2026

  • US$80,300

    mecum · 16 May 2026

  • US$92,500

    Bring a Trailer · 12 May 2026

  • US$110,000

    mecum · 18 Jan 2026

  • US$495,000

    mecum · 18 Jan 2026

  • US$577,500

    mecum · 18 Jan 2026

  • US$82,500

    mecum · 19 Jan 2025

  • US$93,500

    mecum · 19 Jan 2025

Indicative only — not investment advice. Past performance is not a reliable indicator of future value.