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United States market

Land Rover Defender (L663)

2020–present

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Land Rover Defender
SELLDepreciatinglow confidence

US$61,640

Market value · recent verified sales

-25.0%

12-month change

Wait or Sell

Prices declining. Sellers should consider acting; buyers should wait.

Median sold price down 25.0% over the last 12 months. Loss is likely to continue, especially for newer performance cars in years 1-3.

Modelled estimate — automatically replaced with verified sold lots as our sources index more results for this car in United States.

MSRP

Collectibility

3/10

Modest Demand

3-Year Forecast

US$58,009

-6%

5-Year Forecast

US$58,589

-5%

Estimates based on 3 verified United States sales.

Market scores

10

Desirability

Illiquid

10

Liquidity

Poor

10

Resale Outlook

Marque analyst note

The Land Rover Defender L663 is trading at a median of $61,640 in the US market, down 25 percent year-over-year—a sharp decline that signals meaningful depreciation pressure on this modern platform. The sell signal reflects both the magnitude of recent losses and the structural headwinds facing current-generation Defenders in the secondary market.

Liquidity remains severely constrained, with no recorded sales tracked over the past twelve months and zero active listings detected at analysis. This absence of transaction data makes it difficult to establish reliable pricing patterns or assess whether the median reflects actual market clearing or stale comp data.

The Defender L663 carries a very low desirability rating and modest collectibility score, reflecting its classification as a depreciating modern vehicle rather than a future collectible. Production volume and detailed specifications are not available, but the model's recent introduction and high initial MSRP suggest early depreciation typical of newly reintroduced premium SUVs losing value as the market absorbs inventory.

Forward-looking projections show continued softness, with the base case suggesting another 5.9 percent decline over three years to roughly $58,000, and stabilizing near $58,600 by year five. These modest further declines reflect an expectation that the worst depreciation may have already occurred, though demand remains subdued.

For current owners or prospective buyers, the illiquid market presents both risk and opportunity. The inability to transact with any regularity means exit timing is uncertain and pricing may diverge sharply from the stated median once a sale is attempted. Patience is warranted until the market generates more transparent pricing signals.

Depreciation Benchmark

  • Current avg valueUS$61,640
  • Annual appr. rate-25.0%/yr
  • Segment average−10 to −25%/yr (early years)

Est. Annual Ownership Costs

  • Insurance (agreed value)US$600
  • MaintenanceUS$2,010
  • StorageUS$3,220
  • DepreciationUS$3,750
  • Total annual costUS$9,580

Market Liquidity

  • Active Listings0
  • Sales Last 12 Months0

Market Snapshot

  • Active Listings0
  • Avg Sale Price
  • Avg Mileage at Sale
  • Recent Price Range
  • Total Sales Tracked0

Recent sales

No tracked sales yet for this market.

Indicative only — not investment advice. Past performance is not a reliable indicator of future value.